Where action takes root

Here begins a journey of renewal. By planting trees in regions affected by deforestation, we're helping nature heal and communities thrive. Tree by tree, we're creating a positive impact that will last for generations. By continuing this commitment in the years ahead, our efforts can add up to 1 million trees over the next decade.

Our impact so far

We believe in the power of purpose-driven action. We've partnered with Impact Hero to plant trees – not as a symbolic gesture, but as a tangible commitment to a greener and more resilient future.

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Every tree reflects our dedication to protecting the environment. These trees help counter climate change, support biodiversity, and strengthen the ecosystems that communities rely on.

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And with nearly 40,000 trees already planted by our global teams in recent years, we are building on a strong foundation as we expand our efforts. Step by step, we are turning action into measurable, lasting impact.

How does tree planting work and where are the trees planted?

Our partner Impact Hero supports certified projects in the Global South, where the impact is highest. They plant native, resilient tree species in collaboration with local communities, ensuring long term positive ecological & social impact.

+3.2 million
Trees planted
by Impact Hero
+23 sites
Reforested
+16 million
Square meters of forest restored

What sustainability principles does Impact Hero use to select their projects?

Our partner Impact Hero supports a wide range of tree planting organisations - as long as they are in line with the six established criteria:

Impact First

Impact Hero only support projects that create long-term impact in their territory, particularly for marginalised groups. They channel resources to projects where the need is highest.

SDGs & the three pillar fit

The Sustainable Development Goals are Impact Hero's framework. For each project, ecological, social and economic principles are pursued simultaneously. It is about people, planet and profit.

Bottom-up approach

All projects involve local communities, listening to their concerns and  giving help to self-help. Cultural traditions are strictly considered.

Ethical codex

Only projects partner with high ethical standards and fair wages are chosen after a careful due diligence performed by Impact Hero's  transparency team.

Education & awareness building

All projects seek to counter the incentives which led to the problem in the first place by building awareness around sustainability.

Sustainability in-house

Their project partners own the project implementation. Impact Hero supports them with guidance, monitoring & evaluation.

Voices from across the project

"As a global pharmaceutical company, we have a duty to act responsibly – not only for the patients we serve, but also for the planet we depend on. Our reforestation project is an investment in the health of ecosystems and communities, and in the kind of future we want to help create."

Gabriel Baertschi

CEO, Grünenthal

"Building a sustainable future requires more than ambition – it requires consistency, accountability, and action. Our commitment to restoring forests is part of a broader journey to reduce our footprint, strengthen resilience across our value chain and contribute to a healthier planet for generations to come."

Angel Rodriguez

Head Global EHS & Sustainability, Grünenthal

"The people here love their tree planting work. The work is making lasting changes to communities and raising awareness of the importance of good conservation."

Khalifa Mganga

Tree-planting Officer, Tanzania

"I love working with nature. Thanks to this work I can finally start saving for my own house."

Sanura Rajab Karata

Worker in a tree nursery, Korogwe, Tanzania

"Life is not easy as a farmer in India. The possibility of diversifying one's production by introducing agroforestry products such as fruit trees changes the game and opens up new perspectives."

Bhaga Ram

Farmer, Dharampura, India